Clarins Pop-up Store @ World Trade Centre
A Brief Overview
Clarins is a skincare brand that places customers on top priority. Clarins emphasizes the importance of taking into account customers’ opinions, which in turns encourages the company to stay committed to do more, do better, and enjoy doing so.
Brick-and-mortar stores promise advantages that online shopping cannot deliver. An Agency has hosted marketing campaigns of various types for Clarins, helping the client to gain exposure. A pop-up store was set up at the World Trade Centre to showcase unique product features, and deliver free samples.
An one-stop service (event planning and production, logistics planning, event management, on-site supervision, helpers recruitment, etc.) was supported by An Agency, aimed to serve as a PR event to promote the brand, familiarising consumers with the industry-leading skincare products.